Privacy Policy for ImmersiV XP

Last Updated: 11 April 2026

This Privacy Policy describes the policies and procedures of AJ Lakes Training Academy Ltd (trading as ImmersiV XP) on the collection, use, and disclosure of your information when you use our service and tells you about your privacy rights and how the law protects you.

1. Important Information and Who We Are

ImmersiV XP is a software programme and service provided by AJ Lakes Training Academy Ltd. For the purposes of data protection laws, the "Company" (referred to as either "the Company", "We", "Us", or "Our" in this policy) is AJ Lakes Training Academy Ltd, registered at 18 Holly Terrace, Windermere, LA23 1EJ, United Kingdom.

2. Information We Collect

We collect and process various types of data to provide our services effectively:

  • Identity Data: First name, last name, company name, and employee number.

  • Contact Data: Email address and phone number.

  • Business Enquiries: Records of specific enquiries and communications you send to us via our website or Google Workspace.

  • Financial Data: Transactions are handled securely via Stripe in connection with MemberSpace. We do not store your full payment card details.

  • Usage and Technical Data: Automatically collected data including your IP address, browser type, device make and model, unique device identifiers, and diagnostic data.

3. How Your Data is Used and Shared

We use a suite of professional third-party services to manage our workflow and provide a seamless experience:

  • Website and Hosting: We use Squarespace to host our site and capture your identity and contact details.

  • Membership Management: MemberSpace is utilised to manage your account access and link your identity data with our payment processor, Stripe.

  • Customer Relationship Management: We store your contact information and business enquiries in Capsule to manage our relationship with you.

  • Workflow Automation: Zapier is used to move your data between our software applications for operational efficiency.

  • Communication: We use Google Workspace for internal operations and to correspond with you.

  • Analytics: Google Analytics monitors website performance by processing technical data such as your IP address and browsing behaviour.

4. Data Storage and International Transfers

ImmersiV XP operates as a modern digital business, and as such, your data is held on servers located worldwide. This includes transfers to the United States and other jurisdictions outside of the United Kingdom and the European Union. We ensure these transfers are compliant with applicable law by relying on:

  • Adequacy decisions by relevant commissions.

  • Standard data protection clauses (Model Clauses).

  • Binding corporate rules where applicable.

5. Security and Retention

The security of your data is important to us, but please remember that no method of electronic storage is 100% secure. We strive to use commercially acceptable means to protect your personal data.

We retain your personal information only for as long as is necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

6. Your Legal Rights

Under the GDPR and UK data protection laws, you have the following rights:

  • Request access to your personal data.

  • Request rectification of inaccurate or incomplete data.

  • Request erasure of your data ("The Right to be Forgotten").

  • Object to processing or request the restriction of processing.

  • Request data portability to receive your data in a structured format.

  • Withdraw consent at any time where we are relying on consent to process your data.

7. Children's Privacy

Our service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from children under 13. If we become aware that we have collected such data without parental consent, we will take steps to remove it from our servers.

8. Contact Us

If you have any questions about this privacy policy or wish to exercise any of your rights, please contact us at:

Company: AJ Lakes Training Academy Ltd

Email: privacy@immersivxp.com

Address: 18 Holly Terrace, Windermere, LA23 1EJ, UK